
TV Networks vs. Technology: The Battle Rages On
| Peter Suciu 04/29/13 5:00 AM PT | |
![]() | "People have looked at ways to avoid commercials since the beginning of TV," said IDC analyst Greg Ireland. "Today there is this worry that the DVR allows people to avoid commercials -- but it didn't create commercial skipping. We've done that through channel flipping and going to the kitchen to get something to drink." [See Full Story] |
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