Apple Takes the Maps Fight Inside
| Peter Suciu 03/27/13 5:00 AM PT | |
 | For Apple, releasing a substandard product is unthinkable, but that's what it did when it introduced Apple Maps last fall, and it's still stinging from the scornful response. That may explain in part why the company just bought an indoor location positioning developer -- to gain some mapmaking credibility. Still, even though WiFiSLAM's tech approach is different, this puts Apple in the role of a follower, not a leader. [See Full Story] |
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